The word analysis comes from Ancient Greek, Ana-“a breaking up and Lysis – “a loosening”. So basically what you doing is taking all the data you collected and are sorting it out into manageable groups.
You figured out your business model and your target market, now it’s time to see who your competitors are and what is the common links between them, the pro’s and con’s for each. By doing competitive research you are digging deeper into
Not realising a product’s value is one of the primary reasons why that product will fail. People are dreamers in that they assume what is valuable to their customers instead of verifying it. But the truth is that any product is a risk. By actually
As a user experience strategist I’ve come across a lot of people confusing UX Strategy with UX Design. First of all what is User Experience (or UX)? User experience is how a person (or user) feels when interacting with a digital product,